JnrlStr
“They’ve transformed the front half of the office into a mini museum, displaying new and vintage everyday objects for sale on shiny white shelves. Sloan and Jaeger source meticulously designed items from around the world that match a monthly rotating color scheme.”
Summer - A multi-venue event and gallery installation, with JnrlStr as the hub, supported by Wodka, Zico, and Alibi. ©Kristin Sloan via Instagram
About JnrlStr
JnrlStr (pronounced "general store") is a gallery and retail shop showcasing beautiful, useful and innovative everyday objects. The shop's objects are organized by color, with each month focused on a single color that shifts throughout the year.
Up on a ladder at Jnrlstr, at 55 Clinton Street inspecting the new sign. ©KristinSloan via Instagram
Co-Curator
JnrlStr is curated by Kristin Sloan (former dancer and director of new media for New York City Ballet) and myself. We are designers and creative technologists who push boundaries in the fields of marketing, visual media and the performing arts. We get excited when we find exceptional design and efficient functionality in our everyday lives. You can see our client work at JaegerSloan Inc